Unlock the X Factor
Maybe you want to redefine digital retail. Maybe you want to set a new industry standard. Maybe you want to show how advanced products fit seamlessly into the world. Whatever it is, the way you tell your story online makes all the difference.
Credits: Art direction & graphic design — Break the Grid
ClientSolum
ServicesArt Direction & Graphic Design
IndustryB2B Tech
& SaaS
Whatever it is, the way you tell your story online can make all the difference.
Newton X is SOLUM’s digital labeling solution. We created the art direction and graphic design for its digital campaign.
Visuals and key messages built for retail decision-makers, with one consistent look across every format.
About the Campaign
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The campaign was aimed at retail decision-makers. Break the Grid’s part was the creative: art direction, key visuals, ad creatives and key messages that show how Newton X supports the move to digital labeling in stores.
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One visual direction across every ad format, led by the product and consistent with SOLUM’s brand.
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Key visuals, ad creatives and key messages that present Newton X’s main features clearly and consistently.
Ad Creatives & Key Messages
Breaking Boundaries with Impact
The creative work took Newton X beyond a feature list and gave the campaign one consistent visual story.
Looking for campaign visuals that do the same? Let’s talk.

